RED BLUFF, Calif - The 98th annual Red Bluff Round-Up is officially kicking off Friday, April 18th.
Action News Now is breaking down just how much work it takes to put on such an event and how much money it brings to Tehama County.
According to Round-Up officials, on average 31,000 people travel to Red Bluff to attend the Round-Up festivities each April.
It takes 1,500 volunteers to put on an event of this size and it's one of the few events that is solely run by volunteers.
Hotels from Corning to Redding are all booked up.
With restaurants in red bluff claiming to be extremely busy all weekend.
Six hundred cowboys and cowgirls will compete this year.
Finally, the economic impact of Tehama County is $6.1 million each year.