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Chico business owner talks about pandemic anniversary

Diamond W. Western Wear owner David Halimi spoke to Action News Now about what this past year has done to businesses in Chico.

Posted: Mar 19, 2021 5:57 PM

CHICO, Calif. - Diamond W. Western Wear owner David Halimi spoke to Action News Now about what this past year has done to his business and others in Chico.

Halimi said the pandemic has tested everyone's will and faith, he said it has been a tough ride. 

"I am looking forward to celebrating the end of the pandemic, rather than the anniversary. I do see a lot of optimism though as more people get vaccinated I think they are more confident to get out and I have definitely seen an increase in traffic and people's confidence in shopping," said Halimi. 

Halimi added he is confident business will return, and is hopeful about the future of downtown Chico as well.

Chico
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Oroville
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Chester
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We had a nice cooldown compared to yesterday, but we're still warmer than average here in northern California, and the breezes are blowing. We'll have similar highs Friday but the wind will get stronger, and more wind is coming.
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