BREAKING NEWS Baseball legend Hank Aaron passed away at the age of 86 Full Story

Taco Bell to roll out $1 nacho fries

The latest entry into the fast food value wars is a real hot potato.Starting on January 25, Taco Bell will beg...

Posted: Jan 4, 2018 3:26 AM
Updated: Jan 4, 2018 3:26 AM

The latest entry into the fast food value wars is a real hot potato.

Starting on January 25, Taco Bell will begin selling $1 nacho fries in a limited release.

The fries will feature "bold Mexican seasoning" and include a side of nacho cheese dipping sauce, according to the company.

Taco Bell been beefing up its dollar menu as it competes with other fast food chains for penny pinching customers.

Last month it added the $1 "Stacker," a quesadilla-like egg sandwich, to its Dollar All Day menu, and says it plans to add 20 new $1 items this year.

Related: A dollar menu war is coming to fast food

Chains such as Taco Bell and Jack in the Box have been in a dollar menu war of sorts to compete with the behemoth -- McDonald's -- which has been aggressively lowering its prices.

Some experts say restaurants don't make much money from heavily discounting fast food prices in the face of food inflation.

But the restaurants can profit if the discounts lure customers to higher-priced items, or bundles of low cost items offered at restaurants like Burger King, Wendy's and KFC.

Related: McDonald's returns to value pricing with $1 $2 $3 Dollar Menu

For Taco Bell -- which offers $5 combo boxes that include mix-and-match menu items and a drink -- food bundles have been a win.

The company said it sold $1 billion worth of its bundles in 2017.

The Tex-Mex fast food chain, owned by Yum Brands, has been eying fried potatoes as a way to innovate its menu.

It announced a new $2 "California Loaded Fries Burrito" last month and was teasing French fry offerings throughout last year.

CNNMoney's Aaron Smith contributed reporting.

California Coronavirus Cases

Data is updated nightly.

Cases: 3095814

Reported Deaths: 35549
CountyCasesDeaths
Los Angeles104602114641
San Bernardino2587421561
Riverside2558082739
San Diego2197312222
Orange2178492546
Santa Clara959361158
Kern87240572
Fresno83591968
Sacramento816871128
Alameda69107842
Ventura63413462
San Joaquin58843788
Contra Costa53349460
Stanislaus43392773
Tulare42186515
Monterey36464255
San Mateo33207309
San Francisco29665274
Solano26191108
Santa Barbara25405243
Imperial25380486
Merced24570316
Sonoma24262242
Kings19588148
Placer17584186
San Luis Obispo16056140
Madera13585151
Santa Cruz12461113
Marin11732159
Yolo10852138
Shasta9750123
Butte9582128
El Dorado788649
Sutter782879
Napa773145
Lassen519916
San Benito504246
Yuba499627
Tehama433244
Tuolumne340340
Nevada323874
Mendocino319232
Amador303631
Lake264631
Humboldt245825
Glenn195520
Colusa17969
Calaveras163723
Siskiyou145713
Mono11244
Inyo98329
Del Norte8672
Plumas5895
Modoc3853
Mariposa3464
Trinity3044
Sierra820
Alpine730
Unassigned00
Chico
Cloudy
46° wxIcon
Hi: 50° Lo: 46°
Feels Like: 43°
Oroville
Mostly Cloudy
53° wxIcon
Hi: 50° Lo: 44°
Feels Like: 53°
Chico
Cloudy
46° wxIcon
Hi: 44° Lo: 37°
Feels Like: 43°
Red Bluff
Cloudy
51° wxIcon
Hi: 32° Lo: 26°
Feels Like: 51°
Red Bluff
Mostly Cloudy
51° wxIcon
Hi: 52° Lo: 38°
Feels Like: 51°
Chico
Partly Cloudy
46° wxIcon
Hi: 54° Lo: 39°
Feels Like: 43°
Light rain and snow is expected in your Friday forecast. We'll be mostly dry and warmer on Saturday. A more substantial system with lower snow levels is in your forecast for Sunday into early Monday. Long range models are showing very wet weather for the middle of next week.
KHSL Severe
KHSL Radar
KHSL Temperatures

Community Events