Red Bluff Bull & Gelding Sale sees high prices, low profits

Jan 30, 2014 6:15 PM

Sales move fast at the Red Bluff Bull and Gelding Sale.

And for the past 73 years, ranchers from across the country have come to the North State to showcase their products. And this year, some ranchers are seeing record-setting prices because of this year's recording-setting drought.

“Calf and beef prices are extremely high due to the drought conditions and consequently the lack of cattle in California and throughout the West really,” said Adams Owens, Red Bluff Bull and Gelding Sale manager, “

The lack of rain has meant a lack of natural resources for ranchers. That low supply drives up their operating costs and, ultimately, their prices.

“We are all very concerned about the drought to say the least,” said Carrie Morrell, co-owner of Morrell Ranches in Willows.

Morrell Ranch won several awards at this year's sale. Morrell has been ranching her entire life and she's never seen a year quite like this.

“We've never had to haul water to our hill ground and we've been doing it twice a week now,” she said. “We've already went through all of our hay that we keep for the whole season.”

But just because sales are rising doesn’t mean profits will follow.

“It’s going to be very low this year,” Morrell said. “We are actually considering selling some of our cows.”


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